We design digital strategies and we develop web technologies to improve the relationship of citizens with commercial brands and public administrations, as well as to promote internationalization and expansion of the foreign commercial network.

ROA Health
Project date

Digital marketing plan for the internationalization of a Spanish healthcare company in LATAM

ROA Health

We developed a digital marketing plan with the objective of positioning the brand and disseminating its services in LATAM, initially in Chile.
We worked for several months on improvements to the website, identification of featured products and prices according to clients.
An email marketing channel and telephone calls were also implemented to maintain communication with audiences.
The strategy seeks to establish consistent communication that efficiently promotes the offer abroad.
Chile was chosen as the first target market in LATAM to evaluate expansion possibilities.
The plan lays the foundations for the company to take an important step in its internationalization in an orderly and pragmatic manner.
Allowing you to explore new business opportunities while maintaining your brand identity at a global level.

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